Honest GEO services for Canadian businesses. What we actually do to get you cited in AI search results, realistic timelines, and transparent pricing.
**1. AI engine visibility audit.**
We audit your current visibility across the major AI search engines: - ChatGPT (with web browsing) - Perplexity - Google AI Overviews - Gemini - Bing Copilot - Claude (with web access)
We document which of your priority queries currently surface AI responses, who's being cited, and where you appear (or don't).
**2. Content audit and rewriting.**
We rewrite priority content with GEO-optimized structure: - Direct-answer paragraphs after question headings - Specific citable claims (numbers, dates, named entities, Canadian context) - Source citations within content - Explicit dating ("Updated [month] [year]" in body)
**3. Comprehensive schema markup.**
- Article + Person + Organization schema on every page - FAQPage schema for question-answer content - HowTo schema for instructional content - Specific schema (Product, Recipe, Course, Event) where applicable - Validated implementation against schema.org standards
**4. Author authority building.**
- Real author bios with credentials - sameAs profile links (LinkedIn, X, professional profiles) - Consistent author entities across content - Author-specific schema markup - Strategic author positioning (named experts attached to content)
**5. Citation building from authoritative sources.**
- Digital PR for newsworthy angles - Guest contributions to industry publications - Resource page outreach - Expert quote placement (HARO and source platforms) - Strategic relationship-building with industry media
**6. Cross-engine optimization.**
Tactical adjustments specific to each major AI engine's content preferences and citation behavior.
**7. Monthly tracking and iteration.**
Monthly tracking of AI engine citations, query coverage, share of voice. Iteration based on what's working and what's not.
**We don't:**
- Guarantee specific AI citation results (no one can — AI engines change) - Sell "GEO" as completely separate from SEO (that's largely a marketing fiction) - Use AI-generated content as primary content (AI engines prefer human-authored expert content) - Charge separately for "GEO" if you're already on a comprehensive SEO retainer (we layer GEO into existing SEO work) - Offer "GEO certifications" or similar credibility theatre - Lock clients into 12-month contracts
**We do:**
- Show you specific examples of GEO work on our existing clients - Provide measurable AI citation tracking - Layer GEO work into broader SEO methodology where it fits naturally - Charge transparent monthly retainers - Give 1-month termination clauses
**As an add-on to existing SEO retainer:** $750/month additional, covering content audit and rewriting, schema upgrades, monthly AI citation tracking.
**As primary engagement:** starts at $3,500/month for small business; $7,500+/month for established businesses needing comprehensive GEO + supporting SEO foundation.
**Project-based GEO audit and recommendations:** $3,500-$8,500 depending on site size and scope. Includes: - Comprehensive AI citation audit across 6 major engines - Content gap analysis - Schema implementation recommendations - 90-day GEO roadmap - Recommended priority page list with rewriting briefs
**Project-based content rewriting program:** $5,000-$25,000 for rewriting 15-30 priority pages with GEO-optimized structure, schema, author signals, and citation building.
**Months 1-2:** Discovery and audit. Documentation of current AI visibility, content gaps, technical foundation issues. Initial content rewriting begins.
**Months 3-6:** Major content rewriting completed. Schema implementation deployed. Author authority signals established. First AI citations begin appearing on optimized content.
**Months 7-12:** Sustained citation patterns develop. Coverage expands across more priority queries. Brand recognition by AI engines starts appearing.
**Months 12-24:** Comprehensive AI search visibility for priority topic clusters. Brand citations across many queries. Compounding effects from sustained content investment and citation building.
**Note:** GEO results compound the same way SEO results do. The 12-month results dramatically exceed the 3-month results, and 24-month results exceed 12-month.
**Best fit:**
- Established Canadian businesses with existing SEO foundation - Service businesses where customers research extensively before purchase - B2B businesses with longer sales cycles and informational query prospects - Healthcare, legal, financial services, education, technology — verticals where AI engines are increasingly used for prospect research - Businesses competing in markets where competitors have already started GEO investment
**Less ideal fit:**
- Pure transactional e-commerce (less AI-search-influenced buyer behavior) - Very local services where customers go straight to Google Business Profile - Businesses without basic SEO foundation in place (we'd start with foundational SEO first) - Businesses unwilling to invest in real content production (GEO requires substantive citable content)
**Honest pre-engagement assessment:**
We'll do a free 30-minute call to assess whether GEO investment makes sense for your specific business situation. If we don't think it's the right priority for you yet, we'll say so.
GEO is largely a subset of modern SEO with specific emphasis on citable specifics, author authority, content dating, and comprehensive schema. We typically layer GEO work into broader SEO methodology rather than treating it as separate.
No. Anyone guaranteeing specific AI citation results is either lying or using methodology that won't survive next AI engine update. We commit to methodology and tracking, not specific citation guarantees.
Initial AI citations on optimized content typically appear within 30-90 days. Sustained citation patterns develop over 6-12 months. Brand recognition by AI engines takes 12-24 months of sustained investment.
AI engine citation tracking (which queries cite us, with what frequency), share of voice in AI responses for priority queries, traditional SEO metrics that correlate with GEO success, and downstream business metrics (referral traffic from AI engines, brand-search lift, conversions from AI-driven traffic).
Maybe. As more queries shift to AI-generated responses, businesses without GEO investment increasingly lose visibility even on queries where they previously ranked organically. The right time to start depends on your industry's AI-search adoption rate. Free 30-minute assessment call helps clarify.