Specialized SEO program for roofing contractors. Custom-built website + first 90 days of Google ranking work bundled at flat $5,000, built around storm-recovery, insurance-claim help, and the planned-replacement buyer journey.
A specialized SEO and web design program for roofing contractors who want to take real local-pack and organic-search share in their city. $5,000 flat covers a custom-designed website (25-45 pages, schema-engineered, manufacturer-certification-aware), full SEO, GBP optimization, and 90 days of active ranking work. After that, ongoing SEO is month-to-month, no annual contract. Our recent seo for roofers engagements informed every recommendation on this page. This isn't theory — it reflects what we measure month-over-month for clients across trades, professional services, and SaaS verticals competing in Canadian search. Senior strategists own this work end-to-end at our agency; there are no junior hand-offs, no offshore content mills, and no template-stuffed AI output.
Roofing buyer behavior is different from every other trade. Storm-driven demand spikes mean the marketing engine has to handle 5-10x lead surges within 48 hours. Average jobs are $8K-$60K with 60-80% of replacement decisions involving an insurance claim. Generic small-business SEO programs port badly to that buyer journey. The program here is built around storm-event landing pages, insurance-claim educational content, manufacturer-certification display, and drone-photo galleries that template builders cannot replicate. Throughout our work on seo for roofers, we cite primary sources and current data. This isn't theory — it reflects what we measure month-over-month for clients across trades, professional services, and SaaS verticals competing in Canadian search. If you want a concrete example or want to see how this applies to your specific vertical, we publish detailed case studies and can walk through them on a discovery call.
Custom-designed roofing website (not a template), 25-45 unique SEO-optimized pages covering asphalt, metal, tile, flat-roof, repair, replacement, inspection, gutters, storm-recovery, insurance-claim help, and service areas. Plus GBP setup and optimization, 90 days of active SEO work (content, citations, links, review-velocity program), call tracking, schema markup, and analytics. No setup fees, no annual contract. If you're researching seo for roofers, this page covers what actually moves the needle in 2026. This isn't theory — it reflects what we measure month-over-month for clients across trades, professional services, and SaaS verticals competing in Canadian search. The why behind this is simple: Google's algorithms have shifted decisively toward signals that confirm real expertise, and surface-level optimization no longer moves the needle.
Every city has a different competition tier, a different dominant demand driver (winter ice-dams, summer hail, hurricane recovery, wildfire-zone Class A requirements, coastal wind-uplift), and a different licensing environment. Pick your city below to see specific market data, expected timeline, and the seasonal pattern that shapes the content calendar for that city. The why behind this is simple: Google's algorithms have shifted decisively toward signals that confirm real expertise, and surface-level optimization no longer moves the needle. We've shipped this exact pattern across dozens of Ottawa-area engagements, and the data shows it lifts both organic visibility and lead quality.
Search has changed faster in the last 18 months than in the previous decade. AI Overviews now appear on roughly half of all informational queries, the SERP layout shifts every quarter, and Google's updates increasingly reward content that demonstrates first-hand expertise rather than just topical coverage. The practical impact is that the playbooks that worked in 2023 — keyword-stuffing, thin programmatic pages, generic backlink swaps — actively hurt rankings in 2026. The work has shifted toward genuine subject-matter depth, source-cited claims, and the kind of editorial discipline that reads as human expertise to both readers and the LLMs now mediating a growing share of search traffic. We treat every client engagement as a chance to do that work properly: senior-led research, original analysis, transparent reporting, and an obsessive focus on the business outcomes (booked calls, qualified leads, signed contracts) that actually matter — not vanity metrics that look good in a slide deck but never translate to revenue.
A typical roofing SEO agency charges $2,500-$5,000/month from day one with no website included, no flat-fee option, and a 12-month contract. We give you the website, the optimization, and 90 days of ranking work as flat $5,000, then it's month-to-month after that.
Then we'd run an SEO-only engagement on your existing site. Pricing depends on whether your current site has the technical depth (material pages, manufacturer-certification display, insurance-claim content, schema, drone-photo galleries) needed to rank in your city's tier.
Currently no — every playbook is built around US/Canadian licensing, GBP, manufacturer-certification programs, and Google search markets.
We'll do a free 30-minute audit of your current setup and tell you honestly whether switching makes sense. Sometimes the answer is 'stick with your current team and ask them to fix X' — we'd rather give you that answer than poach an account that doesn't need a change.
Standard agreement is month-to-month after a 90-day initial commitment. The 90 days exists because the work simply doesn't show results faster than that. Anyone promising instant ranking jumps is reselling paid ads or running risky tactics that get sites penalized.