Ottawa SEO Inc. rebuilt biggstraining.ca for Ottawa personal trainer Anthony Biggs as a public-facing website that introduces the trainer, explains coaching options and pricing, and gives visitors a clear way to ask questions.
The design uses the supplied logo and charcoal-and-lime palette, responsive layouts, rounded consultation buttons, desktop pill navigation, mobile navigation, and automatic scroll-to-top behavior between pages.
The homepage leads with “Strength for the long run,” a training-studio background, consultation and training links, Anthony’s introduction, a studio section, a featured testimonial, and a personal-training call to action.
The About and Qualifications pages organize the background published by Biggs Training: more than 20 years in health and fitness, Recreation Management and Business diplomas from Algonquin College, a Physiotherapy Assistant diploma from Everest College, and the qualifications listed on the client’s site. These profile details are presented by Biggs Training, not independently audited.
The Personal Training page covers online personal training, strength training, weight loss, core strength, and mobility. It lists an Introductory Starter Package ($150 for three 60-minute sessions), a Personalized Training Program ($250 for a four-week plan and follow-up; supervised sessions are separate), Partner Training ($110 total for two, or $55 each), Private In-Person Training ($80 for 60 minutes), Virtual Personal Training ($50 for 60 minutes), and Express Virtual Training ($30 for 30 minutes). The site explains booking, payment, cancellation, and rescheduling terms. Prices may change; confirm current details directly with Biggs Training.
A dedicated Testimonials page presents client experiences supplied from the previous site, with one featured on the homepage.
The rebuilt blog retains the existing /post/ paths and includes “Which Diet Is Right for You? A Practical Approach,” “When to Talk With a Physiotherapist or Rehab Assistant,” “Why Rest Days Matter in a Fitness Routine,” and “Exercise and Mental Wellbeing: Benefits Beyond the Workout.” The articles received editorial refinement, dedicated imagery, page-specific metadata and social-sharing images, and BlogPosting structured data.
The Contact and Personal Training pages have forms that collect a name, email, message or training goals, and optional phone number and training option. Inquiries are emailed to Biggs Training with the selected option and displayed price. Forms include validation, success and error messages, a honeypot field, and rate limiting.
Submitting a form starts a conversation; it does not reserve a session. The website does not keep a separate lead database or CRM. The Contact page also has a tap-to-call link.
The build includes page-specific titles, descriptions, canonical URLs, social metadata, Organization and WebSite structured data, Person data on the About page, BlogPosting data on articles, prerendered pages, an 11-URL sitemap, and a production robots.txt reference. Visual work included image crops and overlays, more readable hero text, alt text, WebP where implemented, lazy loading, and prioritized homepage imagery.
Launch support covered troubleshooting the previous Wix version and domain/DNS guidance. The supplied project summary says crawling controls were corrected, but Google Search Console refresh and indexing confirmation were pending at handoff. No ranking, traffic, conversion, or Core Web Vitals outcomes are claimed.
This is a public marketing website with service details, pricing, articles, testimonials, and email-based consultation inquiries. Online appointment scheduling, payments or checkout, client accounts, a CRM or separate lead database, and a blog administration dashboard were outside the project scope.
The project covered a responsive redesign, homepage, About and Qualifications pages, training and pricing, Testimonials and Contact pages, four refreshed blog articles, consultation inquiry forms, technical SEO, social metadata, and launch support.
No. The inquiry form starts a conversation and does not reserve a session. Online scheduling and checkout were not part of the project.
No. Technical SEO foundations were implemented, but rankings and indexing are not guaranteed. The supplied handoff summary said Google Search Console refresh and indexing confirmation were pending.