Keywords Everywhere is a browser extension that overlays search volume, CPC, and competition data directly in Google, Bing, YouTube, and other platforms. For Canadian SEO practitioners, it offers CAD pricing tiers and .ca-specific metrics, making it a practical research layer for agencies and in-house teams working across bilingual markets.
Keywords Everywhere is a paid browser add-on that displays search-volume, CPC, and competition metrics beside your organic search results and inside other platforms—Google Search, YouTube, Amazon, eBay, Google Search Console, and Google Analytics. Instead of switching tabs to a standalone tool, you see a sidebar widget or inline badges as you type or browse.
The extension pulls keyword suggestions, related terms, and "people also search for" clusters in real time. You can export lists to CSV or send keywords directly to other tools. For Canadian teams, the real value is setting your geo-target to Canada and seeing volume estimates calibrated to .ca search behaviour, which matters when you're planning campaigns for Toronto, Montreal, or Vancouver markets where bilingual intent and regional supply differ from U.S. patterns.
Keywords Everywhere does not crawl SERPs or track rankings; it's a research layer. Think of it as augmented browsing for the discovery phase, not a replacement for Ahrefs, SEMrush, or GSC analysis.
Keywords Everywhere moved from subscription to a credit model. You buy a block of credits once, and each keyword lookup consumes a small number of credits depending on the platform and data depth. Typical starter packs begin around 100,000 credits for roughly $13 CAD, scaling up to multi-million-credit bundles at volume discounts.
Credits never expire, so you're not locked into monthly billing. This suits agencies with uneven research cycles—heavy discovery one month, maintenance the next. The checkout page detects your location and presents pricing in CAD when you're browsing from Canada, simplifying budget approvals and expense reconciliation.
One credit usually covers one keyword on one platform. Batch exports or deeper related-term pulls consume more. Track your balance in the extension's settings panel; once depleted, the extension stops showing data until you top up. No trial tier exists, but the lowest pack is cheap enough to test workflows before committing to larger bundles.
In the extension settings, you select your target country and language. Choose "Canada" and "English" (or "French") to see volume and CPC estimates that reflect .ca search behaviour. This is critical because a keyword like "accountant near me" will show different volume in Montreal (where French queries dominate) versus Calgary (English-heavy).
Keywords Everywhere sources data from Google's Keyword Planner API and proprietary aggregation. When you set Canada as the location, the tool queries the Canadian database slice. Volume numbers are still rounded estimates—not live query counts—but they're more relevant than defaulting to U.S. or global figures.
For bilingual campaigns, run two passes: one with language set to English, one to French. You'll surface different suggestion clusters. A term popular in Quebec might barely register in Ontario, and vice versa. This two-pass workflow helps you avoid the common mistake of building one keyword set and assuming it scales nationwide.
Keywords Everywhere's volume figures come from Google Keyword Planner ranges, which Google intentionally buckets (0-10, 10-100, 100-1K, 1K-10K, etc.). The extension interpolates a single number within each bucket, so a displayed "850" might mean "somewhere between 500 and 1,000." Treat these as directional signals, not precise forecasts.
CPC estimates reflect advertiser auction data, again averaged and bucketed. In Canada, CPC can swing dramatically by province—insurance keywords in Ontario cost more than in Saskatchewan, legal terms in Quebec differ due to Civil Code versus Common Law targeting. The tool gives you a baseline, but validate high-stakes terms in Google Ads Keyword Planner or your own campaign history.
Competition scores (Low/Medium/High) map to the advertiser density in Google Ads auctions, not organic difficulty. A "High" competition keyword might be easy to rank for organically if the niche lacks authoritative content. Use Keywords Everywhere to spot commercial intent and filter ideas, then layer in a proper SERP analysis and backlink check before finalizing your target list.
Keywords Everywhere shines during the divergent research phase—when you're brainstorming seed topics, exploring user questions on Reddit or Quora, or reviewing GSC queries that hint at new content angles. The inline display means you capture ideas the moment they appear, without breaking focus to open a separate tool.
Many Canadian agencies use it as a first-pass filter: browse a competitor's category page, see which terms have volume, export the list, then run those seeds through Ahrefs or SEMrush for backlink profiles and SERP features. This two-layer approach is faster than starting cold in a full SEO suite.
The extension also integrates with Google Analytics and Search Console interfaces, overlaying volume data on your existing query reports. This helps you spot high-volume terms you're already ranking for on page two or three—low-hanging fruit for optimization pushes. Just remember that the volume shown is estimate-based; cross-check GSC impressions for the real picture before you prioritize.
Keywords Everywhere does not track rank positions, crawl backlinks, audit technical SEO, or monitor SERP features. It's a keyword-data layer, not an all-in-one platform. You still need tools like Screaming Frog for crawls, Ahrefs or Majestic for link analysis, and rank trackers for position monitoring.
The extension cannot disambiguate search intent within a single keyword. A term might show strong volume, but if half the searches are informational and half transactional, the aggregate number hides that split. You'll still need to manually review SERPs or use a SERP-feature breakdown tool to understand what Google is actually serving.
Credit consumption can add up quickly if you're exporting large batches or running bulk API calls via the paid API tier. For high-volume agency work, budgeting a few hundred dollars in credits per quarter is typical. Smaller in-house teams might stretch a starter pack for months. Just avoid using it as a passive always-on tool; toggle the extension off when you're not actively researching to preserve credits.
No. You must manually set your target country to Canada in the extension settings. By default, it often pulls global or U.S. data depending on your browser location. Once you select Canada and choose English or French, the volume and CPC estimates reflect Canadian search behaviour. This setting persists across sessions until you change it again.
Pricing is credit-based, not subscription. Starter packs typically begin around 100,000 credits for roughly $13 CAD, with larger bundles offering volume discounts. The checkout page automatically displays CAD pricing when you browse from Canada. Credits never expire, so you buy once and use them over time. One credit usually covers one keyword lookup on one platform.
Yes. In the extension settings, select Canada as your country and French as your language. This pulls volume and CPC estimates for French queries on Google.ca. Run separate passes for English and French to capture the full bilingual landscape. The tool sources data from Google Keyword Planner, so it reflects the language and region you configure.
Use it as a directional qualifier, not final authority. Volume numbers are interpolated from Google Keyword Planner buckets, so they're estimates with meaningful error margins. CPC and competition data reflect advertiser auctions, not organic difficulty. For high-stakes topics, validate findings in Google Search Console, a full SEO platform, and manual SERP review before committing resources.
The extension is lightweight and does not noticeably slow modern browsers. However, it only consumes credits when you perform an active search or request related-keyword data. If you leave it enabled while casually browsing, you won't burn through credits unless you trigger a lookup. For credit conservation, toggle the extension off when you're not actively researching.
The extension overlays data on YouTube, Amazon, eBay, Google Trends, Google Analytics, Google Search Console, and several other platforms. Each platform consumes credits per lookup. For Canadian SEO, the Google Search, YouTube, and GSC integrations are most useful, letting you see volume estimates inline without switching tabs or exporting reports manually.