Go to business.google.com and sign in with the Google account that owns or manages your business listing. That's the primary dashboard where you'll handle everything from hours and photos to posts and reviews. If you don't see your business when you sign in, you either need to claim it first or you're using the wrong Google account. You can also manage your profile directly in Google Maps on mobile. Open the app, search for your business name, and if you're signed into the owner account you'll see a button that says 'Manage profile' or 'Business Profile.' The mobile app is handy for quick updates like posting a temporary closure or replying to a review on the go, but the desktop interface at business.google.com gives you more control for bulk edits and deeper analytics. If you're managing multiple locations—say you run three dental clinics across Ottawa, Kanata, and Barrhaven—you'll want to organize them under a single Google account or use a multi-location management setup. For agencies or franchises with 10+ locations, Google offers a bulk management interface, but most small and mid-sized Canadian businesses stick with the standard single-location dashboard. One common mistake: business owners create a new Google account thinking they need a separate login for their GBP. You don't. Use your existing Gmail or workspace account, claim the listing, and you're set. If someone else set up the profile years ago and left the company, you'll need to request access or go through Google's ownership verification process, which can take 5 to 14 days depending on the method (postcard, phone, email, or video). At Ottawa SEO, we always make sure clients have direct access to their own GBP rather than locking it under an agency-only account. You should own your digital assets. We just help optimize them and monitor performance through Google's API and our reporting tools.