How to guest post on medium?

How to guest post on medium?You can't traditionally guest post on Medium because it's a personal publishing platform where each post is tied to an individual account, but you can publish on Medium Publications as a contributing writer or cross-post your own content to reach Medium's audience and potentially earn backlinks.AnswerMedium doesn't work like traditional guest posting platforms. You can't write under someone else's Medium account the way you'd publish on a company blog. Instead, you have two real options: join a Medium Publication as a contributor, or publish your own content on your personal Medium profile.To contribute to a Medium Publication, find relevant publications in your niche by searching Medium or checking publications' homepages for submission guidelines. Most publications list an email or submission process in their "About" section. Pitch them with 2-3 topic ideas and writing samples. If accepted, you'll write under your own Medium account but the piece appears in their publication, giving you exposure to their subscriber base. Quality publications like Better Marketing, The Startup, or niche-specific ones can drive significant traffic.The backlink situation on Medium is limited. Medium uses rel=nofollow on all external links, so you won't get direct SEO value from link equity. However, Medium links can drive referral traffic, build brand visibility, and sometimes lead to natural backlinks when other sites discover your content there. Some SEO practitioners still use Medium for top-of-funnel content that links to their pillar pages.If you're publishing purely for backlinks, Medium isn't efficient. You're better off pitching actual guest posts to industry blogs with dofollow links. But if you want audience reach, thought leadership, or content syndication, Medium works well. We occasionally repurpose client content there to capture search traffic on Medium itself, which ranks strongly for many long-tail queries.Practical steps: Create a Medium account, write 2-3 posts on your own profile first to establish credibility, then pitch publications in your space. Keep the content educational rather than promotional. Medium's algorithm favors engagement, so write for humans first. Include 1-2 strategic links back to your site where contextually relevant, knowing they're nofollow but can still convert readers into visitors.