Our standard engagement model is a monthly retainer covering the full SEO program — technical, content, links, conversion-rate engineering, and reporting. No setup fee, no annual minimum, month-to-month with 30-day cancellation.
Every monthly SEO retainer engagement includes: **full-stack monthly SEO program covering technical, content, link-building, schema, citation, and conversion-rate work — scoped to your competitive tier and goals**.
Reporting is monthly, transparent, and built around the metrics that actually drive your business — not vanity rankings on irrelevant keywords. You see what we're doing, what the impact has been, and what's planned for the next cycle.
For ongoing engagements, you also get scheduled strategy calls, on-demand Slack access, and quarterly business reviews focused on the business outcomes (lead flow, conversion-rate lift, pipeline) — not just the SEO metrics.
**compounding organic traffic, measurable lead-flow lift, and stable top-3 positioning on the targeted commercial query set within 6-12 months.**
That is the realistic, measurable outcome of a serious monthly SEO retainer engagement. We don't promise specific keyword positions (no honest agency does — too many factors are outside any agency's control), but we do commit to the structural work that produces these compounding outcomes when executed at quality and consistency.
If the outcome you need is materially different from this — faster timelines, dramatically larger volume, or a specific competitive position by a specific date — let's have a frank scoping conversation before signing anything. Sometimes the right answer is a different scope. Sometimes the right answer is honestly that monthly SEO retainer is not the highest-leverage move for your business this quarter, and we'll tell you that.
Realistic investment for monthly SEO retainer is **$2,500-$15,000/month (scope-dependent)**. Use the Ottawa SEO Cost Calculator for a defensible budget specific to your scope and competitive tier.
No setup fee. No annual minimum. Month-to-month contracts (or one-time scope for audit work). We earn renewal on results.
Three structural reasons:
**1. Twelve years of operating depth in this specific service.** We've been shipping monthly SEO retainer engagements continuously since 2014. The playbook is repeatable, refined, and applied on day one — we don't bill you for our learning curve.
**2. Senior-strategist delivery at a sane price point.** Canadian-market salary structure means we deliver equivalent senior work at 25-35% below typical agency pricing for the same scope. No junior-account-manager handoff.
**3. Founder-led accountability.** Martin Vassilev personally signs off on every engagement. Strategy decisions, monthly reporting, and quarterly business reviews come from the same person across the entire engagement lifetime.
Monthly SEO retainer is the right fit when you have a serious commitment to organic growth, a 6-12 month minimum measurement window, and budget appropriate to your competitive tier.
It is **not** the right fit when you need results in under 90 days — SEO timelines are structural, not negotiable. We are transparent about fit because misaligned engagements waste both parties' time and reputation.
$2,500-$15,000/month (scope-dependent), scope-dependent. Use our calculator to model a defensible budget for your specific situation.
Foundation results in months 1-3, measurable lift in months 3-6, sustained dominance in months 6-12. Specific timelines depend on competitive tier and execution consistency.
Full-stack monthly SEO program covering technical, content, link-building, schema, citation, and conversion-rate work — scoped to your competitive tier and goals.
Month-to-month, no setup fee, no annual minimum, 30-day cancellation notice. We earn renewal on results.
No — and any agency that does is either lying or operating in a vacuum. Too many factors are outside any agency's control. We commit to the structural work that produces compounding outcomes when executed at quality and consistency.